Sunday Mirror
From the Audiovisual Identity Database, the motion graphics museum
The Sunday Mirror is the Sunday sister paper of the Daily Mirror. It began life in 1915 as the Sunday Pictorial and was renamed the Sunday Mirror in 1963. In 2016 it had an average weekly circulation of 620,861, dropping markedly to 505,508 the following year. Competing closely with other papers, in July 2011, on the second weekend after the closure of the News of the World, more than 2,000,000 copies sold, the highest level since January 2000. Around the 2000's, free DVDs would sometimes come bundled with the newspaper.
Visuals: On a white background, there is a sky blue rectangle with the stacked white text "SUNDAY Mirror", with "SUNDAY" smaller and taking the place of the dot in "Mirror", whose "M" is larger than the rest of the word. There is a red line under the word "Mirror" which the "M" overlaps.
Variant: On releases distributed by Abbey Home Media, the logo is closer to the screen and fades in and out.
Technique: A still, digital graphic, with cross-dissolve transitions for the variant.
Audio: None.
External Links
- Sunday Mirror
on Wikipedia - Official website
