Xin Ou
Research expert covering Greater China
E-commerce in Poland - statistics & facts
Poland is an attractive market for the development of e-commerce. With the increasing popularity of this sector and its revenue growth, Poland is one of the fastest-developing e-commerce markets in Europe. The number of registered e-commerce stores in the country is increasing every year. Polish online customers love to buy online and do it more often. The popularity of cross-border shopping is relatively stable. More than every third of Polish internet users buy from international shops. Customers mostly look for products that can be purchased at better prices or unavailable on the Polish market.
