Expand your reach across global marketplaces

Scale marketplace growth with Shopware Multichannel Connect

Connect your Shopware store to Amazon, Zalando, and 1,300+ other marketplaces while managing listings, pricing, inventory, and orders through one integrated system.

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Growth across marketplaces requires coordination

Shopware Multichannel Connect lets merchants sell on marketplaces like Amazon, Zalando, eBay, and hundreds of others from one place instead of managing each marketplace separately.

Without Shopware Multichannel Connect

Selling across multiple marketplaces creates operational complexity. Without the right tools in place, merchants typically have to:

  • Upload product information to each marketplace separately

  • Update prices in multiple places

  • Keep inventory synchronized manually

  • Check orders across different systems

  • Track performance channel by channel

With Shopware Multichannel Connect

Powered by ChannelEngine, Shopware Multichannel Connect centralizes marketplace operations within Shopware, meaning:

  • Product data is sent from Shopware to multiple marketplaces

  • Inventory updates automatically everywhere

  • Pricing stays consistent across channels

  • Orders flow back into Shopware

  • Marketplace performance can be managed centrally

Supporting real-world commerce operations

Merchants using Shopware Multichannel Connect, powered by ChannelEngine, have achieved on average 42% marketplace¹ growth in their first year.

42
%

Marketplace growth¹

1,300+

Channels

Built for growth, efficiency, and control

Expand revenue across marketplaces

Reach customers on 1,300+ marketplaces and unlock new demand.

Operate efficiently at scale

Automate listings, pricing, and order flows while reducing manual coordination.

Maintain visibility and governance

Manage performance, pricing, and integrations from one connected system.

Scaling marketplaces requires a connected approach

Many commerce environments evolve over time, adding tools for marketplaces, pricing, and operations. As marketplace presence grows, this often leads to:

  • Multiple systems managing listings, pricing, and orders

  • Increased coordination effort across tools and integrations

  • Limited visibility across channels and performance

  • Reduced flexibility when expanding into new markets

A connected system addresses this by aligning marketplace operations within one commerce platform.

Interface showing three boxes representing different countries and sales channels, including eBay, Amazon.de, and bol.com. A workflow connects the channels to the text “ChannelEngine – 1300+ Sales Channels.”
Supporting real-world commerce operations

Trusted by merchants scaling globally

Launch new marketplaces efficiently

Expand to Amazon, Zalando, and 1,300+ channels with a repeatable setup.

Coordinate operations across channels

Ensure product data, inventory, and orders remain aligned across marketplaces.

Improve profitability and performance

Use centralized insights to guide pricing, assortment, and growth strategies.

Drive measurable business outcomes

~42%¹ marketplace growth in the first year.

Scale without increasing complexity

Expansion from a few channels to 10+ without increasing headcount.

Accelerate marketplace expansion

Faster time-to-market for new marketplaces.

Get started in a few steps

Frequently asked questions

About Shopware Multichannel Connect
Features & capabilities
Implementation
Pricing & support

What is Shopware Multichannel Connect?

Shopware Multichannel Connect, powered by ChannelEngine, is an integrated capability within the Shopware platform that enables centralised management of marketplace listings, pricing, inventory, and orders across 1,300+ marketplaces.

How does Shopware Multichannel Connect help increase sales?

Shopware Multichannel Connect helps merchants expand their reach across more than 1,300 marketplaces while managing listings, pricing, inventory, and orders from one centralised system. This enables businesses to reach new customers while reducing operational complexity.

Which marketplaces are supported by Shopware Multichannel Connect?

Shopware Multichannel Connect provides access to over 1,300 marketplaces globally, including major platforms such as Amazon, Zalando, eBay, and Otto, as well as regional and specialised marketplaces.

How does Shopware Multichannel Connect manage inventory across different channels?

Listings, pricing, inventory, and order management are centralised within a single system, ensuring consistency across connected marketplaces. This helps merchants maintain accurate inventory across all channels.

Can I automate pricing and product updates?

Yes. Listings, pricing, inventory, and order management are centrally managed, helping merchants maintain accurate and consistent marketplace data across connected marketplaces.

Does Shopware Multichannel Connect support marketplace fulfillment services?

Yes, marketplace-specific fulfilment processes, such as Fulfilled by Amazon (FBA), can be integrated into your workflows and managed within your Shopware environment.

How do I connect my Shopware store to multiple marketplaces?

The first step is to contact the Shopware Sales team to determine the right setup for your business. Once Shopware Multichannel Connect has been activated, you can install the plugin—or connect via API for more complex implementations. ChannelEngine then manages the onboarding process, helping you configure marketplace connections and complete your setup before going live.

How long does it take to set up Shopware Multichannel Connect?

Pre-built integrations enable fast onboarding. Timelines depend on catalog size, data structure, and specific marketplace requirements.

How much does it cost to purchase and implement Shopware Multichannel Connect?

Pricing depends on your business requirements and implementation scope. Contact our sales team to discuss the best setup for your business.

What kind of support does Shopware offer for integrating with multiple marketplaces?

Shopware provides the platform and integration experience, while ChannelEngine manages onboarding and marketplace setup, providing marketplace-specific expertise as part of Shopware Multichannel Connect.

Start scaling your marketplace business with control

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