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smitabasu09/README.md

Hi, I'm Smita Basu 👋

Aspiring Data Analyst passionate about turning raw data into actionable business insights through SQL, Power BI, Excel, and Python.

🔭 Featured Project: Luxury Retail Customer Intelligence & Retention Analytics → Analyzed $2.27M revenue using SQL and Power BI dashboards.

📊 Project Highlights

  • Customer Retention Analysis (98.49% retention rate)
  • Customer Segmentation & Customer Behavior Analysis
  • Product Performance & Profitability Analysis
  • Sales Trend & Revenue Analysis
  • Interactive Power BI Dashboards

🛠️ Tech Stack

  • SQL (MySQL)
  • Power BI
  • Excel
  • Python
  • DAX

📍 Madanpur, West Bengal, India 🌎 Open to Data Analyst opportunities across India and Remote roles worldwide

📫 Email: smitabasu09@gmail.com 💼 LinkedIn: linkedin.com/in/smita-basu-343052260

💡 Interested in customer analytics, sales analytics, profitability analysis, customer segmentation, and business intelligence.

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  1. Luxury-Retail-Customer-Intelligence-Retention-Analytics Luxury-Retail-Customer-Intelligence-Retention-Analytics Public

    End-to-end retail analytics using SQL and Power BI. Analyzed $2.27M retail revenue using SQL and Power BI to uncover customer behavior, retention patterns, product performance, profitability driver…

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  2. Sales-Operations-MIS-Dashboard Sales-Operations-MIS-Dashboard Public

    Sales & Operations MIS Dashboard built in Excel/Google Sheets with pivot tables, VLOOKUP, XLOOKUP, IF, SUMIF formulas and charts & kpis

    4

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