Market trends
DOOH(Digital out-of-home) advertising is a key component for industry growth, while traditional OOH remains steady
OOH advertising revenue will steadily go to digital.
Advertisers are increasingly spending money.
Global DOOH media revenues are expected to continually grow.
Display solutions are integral to enable dynamic messaging experiences in real-time
To captivate the audience's attention, digital display solutions can help advertisers stand out from the competition with real-time dynamic messaging. Using digital displays improves upon merely delivering information through static means.
Captivate audience's attention
Enable interactive advertising contents
Increase sales
Build brand awareness
Deliver rich digital information
Provide immersive viewing experiences
Applications
Samsung, a global leader in digital signage innovation, offers a comprehensive portfolio of display solutions for a wide array of indoor and outdoor applications, including billboards, street furniture, entrance, moving walks, way-finding and ad-case solutions.
BILLBOARDS
Deliver highly engaging advertising content
Vibrant outdoor LEDs reinvent the billboard experience for consumers with state-of-the-art technology, while brands gain a better connection with their customers.
Outdoor LED signage
XAT series
Outdoor LED Signage with durable design and convenient functionality.
Outdoor LED signage
XPR-E series
Outdoor LED Signage that provides exceptional picture quality with clear visibility in a variety of conditions.
STREET FURNITURE / BUS SHELTERS
Capture viewer's attentions and increase advertising revenue
Vivid outdoor LEDs and standalone signage entertain and inform customers with dynamic ads. Waiting passengers are delivered visually engaging content from multiple brands, creating compelling brand interactions and driving purchases.
Outdoor signage
OHF series
A powerful all-inclusive outdoor signage solution with an embedded power box
Dual outdoor signage
OHN-D series
Deliver bright, creative messages on robust outdoor signage
ENTRANCE / MOVING WALKS
Enhance customer experience with rich digital content
Indoor LEDs and video wall displays encourage consumers to enter and browse retail locations. Advertisers can display sales items, new product lines and provide incentives for pedestrians to come in and shop.
Indoor LED signage
IFR series
Indoor LED Signage that combines brilliant picture quality and flexible design options
Indoor LED signage
IER series
Indoor LED Signage that combines brilliant picture quality and flexible design options
Video wall display
VHR-R series
Impactful and seamless experience with 0.44mm razor-thin bezel video wall
Video wall display
VHT-E series
Eye-catching content delivery with extremely narrow bezel video wall
AD-CASE
Drive customer engagement and purchases
Standalone signage entices visitors to watch, learn and interact virtually anywhere – whether in a mall, airport or another venue. Compelling ad content can drive customers to a specific store or encourage visitors to scan a QR code and buy online.
4K UHD Signage
QHR series
Display content in ultra-high brightness with incredibly rich colour
4K UHD Signage
QMR series
Compelling UHD picture quality, extensive connectivity and ongoing 24/7 performance
WAY-FINDING
Inform and entertain customers with interactive content
Standalone signage and interactive displays assist and guide guests and enhance the customer experience in high-traffic areas with easy-to-find information, which helps make shopping experiences more enjoyable and airports easier to navigate.
Touch display
QMR-T series
Increase customer engagement with intuitive touch displays
MANAGEMENT
Manage devices and connect with ease
Samsung MagicINFO and Smart Signage Platform(SSSP) provide comprehensive control to users. Users can create and update the information and ad contents easily and as needed.
MagicINFO™
Management solution
Reach beyond CMS with full integration
Resources
E-Catalog
Samsung DOOH display solutions
Discovering new opportunities for advertising through state-of-the-art-technology