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Use visual intelligence on iPhone

Use visual intelligence to quickly learn more about the places and objects around you. On models that have the Camera Control (shown below), just click and hold it to do things like look up details about a restaurant or business; have text translated, summarized, or read aloud; identify plants and animals; and more.

On iPhone 16e, iPhone 15 Pro, and iPhone 15 Pro Max, you can access visual intelligence by customizing the Action button or Lock Screen, or opening Control Center. See Alternate options to start visual intelligence.

An arrow points to the location of the Camera Control on the side of iPhone.

Note: Apple Intelligence is not available on all iPhone models or in all languages or regions.** To access the most recent available features, make sure you’re using the latest version of iOS and have Apple Intelligence turned on.

Get information about a place

You can use visual intelligence to get details about a business in front of you, such as hours of operation, available services, and contact information. Depending on the business, you can also view reviews and ratings, make a reservation, or place an order for delivery. (Available in English only.)

  1. Click and hold the Camera Control (on supported models), or use an alternate option.

  2. Point your iPhone camera at the business in front of you.

  3. Click the Camera Control again or tap the name of the business at the top of the screen, then depending on the business, do any of the following:

    • View the hours of operation: Tap Schedule.

    • Place an order for delivery: Tap Order.

    • View the menu or services offered: Tap Menu.

    • Make a reservation: Tap Reserve.

    • Call the business, view its website, and more: Tap the More button.

  4. Tap the Close button or swipe up from the bottom of the screen to close visual intelligence.

Get information about animals and plants

You can use visual intelligence to identify animals and plants. (Available in English only.)

  1. Click and hold the Camera Control (on supported models), or use an alternate option.

  2. Point your iPhone camera at an animal or plant in front of you.

  3. Tap the result at the top of the screen.

  4. Tap the Close button to close the results, then swipe up from the bottom of the screen to close visual intelligence.

Interact with text

You can use visual intelligence to interact with text around you in a variety of ways. For example, you can have visual intelligence summarize and translate text or read it aloud. Visual intelligence can also identify contact information in text such as phone numbers and email addresses, websites, and take action depending on the type of text.

  1. Click and hold the Camera Control (on supported models), or use an alternate option.

  2. Point your iPhone camera at text in front of you.

  3. Click the Camera Control again or tap the circle at the bottom of the screen to analyze the text.

  4. Depending on the text, do any of the following:

    • Read a short summary of the text: Tap Summarize at the bottom of the screen.

    • Translate text: Tap Translate at the bottom of the screen.

    • Hear the text read aloud: Tap Read Aloud at the bottom of the screen.

    • Call a phone number, start an email, create a calendar event, or go to a website: Tap the phone number, email address, date, or website at the bottom of the screen. Tap the More button to see all of the available options.

  5. Tap the Close button to close the text results, then swipe up from the bottom of the screen to close visual intelligence.

Create a calendar event from details on a poster or flyer

You can use visual intelligence to create an event in the Calendar app when you see an event on a poster or flyer. (Available in English only.)

  1. Click and hold the Camera Control (on supported models), or use an alternate option.

  2. Point your iPhone camera at a poster or flyer that contains a date in the future.

  3. Tap Create Event at the top of the screen, then tap Schedule.

  4. To make changes to the event details, tap Edit, make changes, then tap Add.

    The event is automatically added to your Calendar app.

  5. Tap the Close button to close the event details, then swipe up from the bottom of the screen to close visual intelligence.

Ask ChatGPT for information

You can use visual intelligence to ask ChatGPT*** for information about things around you.

Note: You have the option to use a ChatGPT account within this feature. See Use ChatGPT with Apple Intelligence.

  1. Click and hold the Camera Control (on supported models), or use an alternate option.

  2. Point your iPhone camera at an object in front of you.

  3. Tap the Ask button to ask ChatGPT about the object.

    After you tap the Ask button, you can type or dictate a follow-up question in the text field at the bottom of the screen.

  4. Tap the Close button to close the ChatGPT results, then swipe up from the bottom of the screen to close visual intelligence.

Search Google for similar items

You can use visual intelligence to search Google for items similar to those around you.

  1. Click and hold the Camera Control (on supported models), or use an alternate option.

  2. Point your iPhone camera at an object in front of you.

  3. Tap the Search button to search Google for similar images.

    The visual intelligence screen showing Google search results.

  4. Tap the Close button to close Google results, then swipe up from the bottom of the screen to close visual intelligence.

Note: Subject to Google’s terms of use and data privacy policies.

Alternate options to start visual intelligence

You can choose any of the following options to activate visual intelligence on iPhone 16e, iPhone 15 Pro, and iPhone 15 Pro Max:

*Apple Intelligence uses generative models and outputs may vary. Check important information for accuracy.
**Apple Intelligence is available in beta on all iPhone 16 models, iPhone 15 Pro, and iPhone 15 Pro Max, with Siri and device language set to Chinese (Simplified), English (Australia, Canada, India, Ireland, New Zealand, Singapore, South Africa, UK, or U.S.), French, German, Italian, Japanese, Korean, Portuguese (Brazil), or Spanish. Some features may not be available in all regions or languages. For more information, see the Apple Support article How to get Apple Intelligence.
***ChatGPT uses generative models and outputs may vary. Check important information for accuracy.
See alsoUse the Camera Control on iPhoneUse Live Text with your iPhone camera
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