diff --git a/README.md b/README.md
index b213bb8122..e28320995f 100644
--- a/README.md
+++ b/README.md
@@ -1,4 +1,4 @@
-# Airbnb JavaScript Style Guide() {
+# Present JavaScript Style Guide() {
 
 *A mostly reasonable approach to JavaScript*
 
@@ -999,6 +999,32 @@
       // ..stuff..
     }
     ```
+    
+  - Allow scope to imply context for names.  Be sure to use meaningful names to differentiate items of similar nature.
+
+    ```javascript
+    // bad
+    function sendMessageToUser(user1, user2) {
+      var date = Date(),
+          message = {
+            body: 'hey',
+            messageCreationDate: date
+          };
+          
+      // ...stuff...
+    }
+    
+    // good
+    function sendMessageToUser(sender, recipient) {
+      var messageCreationDate = Date(),
+          message = {
+            body: 'hey',
+            creationDate: messageCreationDate
+          };
+          
+      // ..stuff..
+    }
+    ```
 
   - Use camelCase when naming objects, functions, and instances